Double-Oh Joe (or Bond, Joe Bond) I once worked with a small business that sold a product used by large corporations an…

Marketing: Artillery for Sales A small business has many ways to generate awareness of its products and services, and…

handling operation, because they often advise retail customers on the best configuration of parts for a particular ne…

The reason that sales and marketing are discussed at the beginning of this book is very simple: Without sales, you won’…